Super Bowl 50 marks a milestone in NFL history, celebrating not only the past 49 Super Bowls, but also an opportunity to set the bar for the next 50. The Bay Area knows how to celebrate, and this Super Bowl celebration will be like no other.
Published: February, 2016
Super Bowl 50 marks a milestone in NFL history, celebrating not only the past 49 Super Bowls, but also an opportunity to set the bar for the next 50. The Bay Area knows how to celebrate, and this Super Bowl celebration will be like no other.
For many, the Super Bowl is appointment television—whether for the game or the commercials—but for a host region, it’s an opportunity to celebrate with its residents and create a legacy that can last well beyond the last whistle.
With a goal of creating an experience that not only reflects the significance of the game, but also the personality and values of the San Francisco Bay Area, community leaders across the region, Bay Area businesses, public officials and the San Francisco Bay Area Super Bowl 50 Host Committee have come together to seize this moment.
“The three main hubs of Super Bowl Week—Levi’s Stadium in Santa Clara, and Super Bowl City and the NFL Experience in San Francisco—will serve not only as centers of energy for Super Bowl Week, but also as catalysts for visitors to find and patronize the many restaurants, shops and small businesses in the surrounding areas,” said Daniel Lurie, chair of the Super Bowl 50 Host Committee. “Our commitment from the beginning has been to put our Bay Area community first, and to create real opportunities for our region to benefit from this opportunity to host Super Bowl 50, whether it is local businesses or our Bay Area’s nonprofit community.”
From January 30 through February 7, Super Bowl Week will feature a number of events, activities and community initiatives that are designed to engage residents and visitors alike, and enable them to participate in the magic of the Super Bowl.
Super Bowl City, the Host Committee’s free public fan village, was designed to showcase the best the Bay Area has to offer. With interactive games and activities that highlight the region’s technological prowess, culinary excellence and cultural diversity, Super Bowl City will celebrate Super Bowl 50 and the Bay Area’s place in NFL history.
Located right in front of the Historic San Francisco Ferry Building at the foot of Market Street in Justin Herman Plaza, Super Bowl City will feature interactive exhibits for fans of all ages. For example, the Fan Energy Zone is a nod to the Bay Area’s leadership in technology and innovation. It will showcase the latest in digital gaming, social media and data visualizations through a 40-foot interactive dome and 50-foot video wall.
In addition, fans can enjoy Bay Area food and drink with fine Sonoma County wines at the Taste of Sonoma wine tasting lounge, tailgate-style barbeque from Michael Mina’s Bourbon and Steak, and San Francisco seafood from Woodhouse Fish Co.
The City Stage will feature the region’s artistic vitality, with live music and local performing artists including 50 Fund grantees, as well as free evening concerts with 15-time Grammy Award-winning superstar Alicia Keys, One Republic, the Band Perry, Matt Nathanson, and the Bay Area’s own Chris Isaak (complete schedule on page 14).
And in a break from tradition, Super Bowl City is opening for an extra weekend to ensure local residents have the opportunity to experience the excitement of Super Bowl 50 before out-of-town guests arrive.
True football fans should make their way to the NFL Experience at Moscone North and South, which is the NFL’s pro-football interactive theme park. The NFL Experience will offer participatory games, youth football clinics, merchandise from NFL Shop and free autograph sessions from NFL players. NFL Experience also will debut new attractions in San Francisco including personalized digital photos, upgraded 40-yard dash and vertical jump against NFL players on LED screens, a virtual reality experience, an enhanced Super Bowl rings display and a new NFL Draft set. Tickets are available through Ticketmaster or at the Moscone box office.
From the NFL experience to Super Bowl City to the many celebrations taking place through the region, this Super Bowl will have a uniquely Bay Area flair, highlighting the region’s technological prowess, culinary excellence and cultural diversity, for visitors and locals alike to enjoy.
Artist renderings provided by Super Bowl 50 Host Committee Team.
Super Bowl City’s Fan Energy Zone is a nod to the Bay Area’s leadership in technology and innovation.
Located right in front of the Historic San Francisco Ferry Building at the foot of Market Street in Justin Herman Plaza, Super Bowl City will feature interactive exhibits for fans of all ages.
